20TH SEPTEMBER
1PM-5PM
1PM-5PM
People & Planet is designed to inspire new thinking on media practices that
better support the planet and encourage richer diversity in media investment.
This agenda draws provocative conversations from a breadth of experts across
our GroupM network and our partners. We are raising the debate on which
media investment priorities we should be considering as an industry in order to
accelerate positive impact for both people and planet.
Opening Address:
Consumer experience shapes every aspect of a person's life. If businesses are serious about
tackling inequality, they should focus on their own business goals: to deliver the best
consumer value exchange in order to grow their businesses.
Shelina Janmohamed
VP of Islamic Marketing and Director of Consumer Equality, Ogilvy UK
There’s no one size fits all approach to inclusive marketing or advertising. This panel will
discuss the responsibility we have to ensure inclusive planning, the value of trust and
engagement with BIPOC and underrepresented racial and ethnic consumers, strategies for
long-term sustainable growth with underrepresented partners, and sharing success stories
from inclusive planning experiences.
Moderator: Miriam Habibi, Head of Advanced Media, GroupM
Ben Chadd, Managing Partner, Mindshare
Claire McAlpine, Head of Inclusive Planning, EssenceMediacom
Rachel D’Cunha, Strategy Partner, Wavemaker
Rachael Lake, Executive Director, Strategy & Planning at mSix & Partners
Ad Tech partners are leaning into facilitation of access across URGs. This panel explores
what product solutions across the media ecosystem are driving impact and how to solve for
AI bias.
Moderator: Zuzanna Gierlinska, Chief Growth Officer, GroupM Nexus
Alanna Tyminski, Senior Director, Agency Development EMEA, Integral Ad Sciences
Phil Cowdell, Global Chief Strategy Officer, Channel Factory
Rebecca MacDonald, Brand Safety and Responsibility Lead, Youtube
Anne Marie Kinkuheire, Associate Trading Director, The Trade Desk
Brands need to fundamentally change the way they buy media with Sustainability a consistent
currency across every plan.
Steven Woodford, CEO, Advertising Association
Laura Wade, Global Head of Sustainability Strategy, EssenceMediacom
From incentivising behaviors to measurement this panel shines a light on what’s available to
support brands make sustainability a priority.
Moderator: Tina Wild, Director of Account Management, Quantcast
Carla Holding, Head of Operations, Finecast, GroupM Nexus
Nicky Spooner, Senior Director, EMEA Ad Solutions, Pubmatic
Alison Hawkins, Integrated Solutions Director, DoubleVerify
Anne Coghlan, co-founder & COO, Scope3
Advertising and communications have a huge role to play in changing mindsets and
behaviors to deliver net zero, but what can that look like in practice? We explore some
practical ways to embrace the circular economy and how to promote it.
Chris Pratt, Managing Director, Better Impact, Hill + Knowlton Strategies
Nicola Evans, Executive Lead - Communications and Marketing, Ellen MacArthur Foundation
Introducing a series of programs, benchmarks and practices that will make a positive impact
to your media plan.
Andy Hickson, Managing Partner, Product, GroupM Nexus
Matt Roberts, Programmatic Operations Director, GroupM Services
Melda Tozluoglu, Director - Product Management, Strategy Simulations, Choreograph
Filiz Besler, Director of Product and Platform Operations, Xaxis, GroupM Nexus
Melissa Lum, Senior Transformation Consultant, Acceleration
Katherine Buchan, Engagement Manager, Finecast, GroupM Nexus